Axiom is your true agency partner.

Axiom is a leading life sciences training agency providing comprehensive learning solutions that empower Sales Specialists, MSLs, KAMs, and Medical Affairs teams to engage in effective clinical dialogue with their respective customers.

Learn about our digital training platforms

Axiom is a member of the The Creative Engagement Group.

The Creative Engagement Group (TCEG) is a group of companies focused on engaging audiences through the creation and delivery of live experiences, film, immersive, interactive, training and scientific content.

TCEG is a wholly owned subsidiary of Huntsworth PLC, the healthcare communications and public relations group.


Take a virtual tour of Axiom’s team and methodologies.

Explore Gagne’s 9 Events of Instruction, a proven methodology which serves as a cornerstone of sound adult learning. Hear from the Axiom team and review the blended learning solutions Axiom has to offer.

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Our Mission

Axiom’s mission is to create exceptional training and development solutions that change behavior and improve performance. We empower our clients with the knowledge and skills to establish and maintain leadership in an evolving global landscape.

Strategic end-to-end solutions are built by three centers of excellence

service 1

Focused Team of
Scientific Content Experts

service 2

Instructional Design

service 3

Creative & Digital Expertise
With Immersive Technology

Our Services

project 1

Creative Design

Axiom has the capability to create designs from conceptualization to print production and everything in between, which includes art direction, design and layout, and interface design.
project 2

Medical Writing

Being part of the Huntsworth Health network of companies allows us to have colleagues who are some of the most talented medical writers and strategists in the industry, with experience in just about every therapeutic area.
project 3

eLearning Curriculum Development

Typically, we start with a gap/needs analysis and provide our strategic recommendations to execute a blended learning curriculum. Our client relationships go deep and broad and typically extend into the brand teams.
project 4

Medical Illustration and Animations

Our powerhouse team of graphic designers creates compelling and strategic messages through scientific visualization. These sources include PowerPoint production, medical illustration, 2.5D animation, 3D animation and video & audio production.
project 5

Scientific Strategy

Axiom has one of the largest in-house team of scientific content experts.
project 6

MSL and Medical Affairs Training

Due to our intense focus on science, our MSL and Medical Affairs training programs are best in class. Many of these programs are global.
project 7

Patient-centric Learning Systems

Axiom uses a custom screen type that focuses on patient perspectives and provides learners with a greater understanding of the patient’s journey.
project 8

Customized Instructional Design

Our instructional design team knows that content is king. They implement the most appropriate adult learning methodologies to optimize learning and performance for our customers.
project 9

Live Training Meetings

Axiom has the strategy and tools for fostering engagement and interactivity at live meetings in the United States and globally. Check out aL!ve in our solutions section.
  • project 1

    Creative Design

  • project 2

    Medical Writing

  • project 3

    eLearning Curriculum Development

  • project 4

    Medical Illustration and Animations

  • project 5

    Scientific Strategy

  • project 6

    MSL and Medical Affairs Training

  • project 7

    Patient-centric Learning Systems

  • project 8

    Customized Instructional Design

  • project 9

    Live Training Meetings

Meet Our Leaders

Axiom is a true agency partner. Our leaders have experience in sales training departments within the life sciences industry. Every partnership is strategic, personalized, and client-centric. Let us introduce you to some of our thought leaders.

team 1

Michael Ballas

Global CEO

It’s an amazing privilege to lead a team of talented and dedicated professionals. We’ve been keenly focused on attracting top talent and ensuring our team members are passionate about the work we do. This is the essence of the Axiom culture. It’s incredibly gratifying when our clients experience this passion, dedication and energy.

team 1

Lorri Blank

Senior Account Director

This team is my work family or “Wamily” as I constantly refer to them. We enjoy working collaboratively both with and for our clients. We will all work to get the job done. Dedication is a word we know and know well. It’s a mindset. It’s woven into the fabric of our culture.

team 1

Scott Payton, PhD

Senior Vice President, Medical Director

Axiom is not only good at what we do, we also have fun while doing it. We love nothing more than to get to know our clients, and become their trusted partner. We pride ourselves on our ability to truly understand each client's brand strategies, and to bring that to life in the pieces we create.

team 1

Terri Harchar, MS

Director, eLearning Content Development

There are people who excel in the life sciences and there are people who are truly great storytellers. It's rare to find both of those traits in the same individual. Our content team specializes in that unique kind of awesome.

“At Axiom, being client-centric means everything. It is at the heart of how everyone succeeds. Not a word gets written or a conversation had, without thinking of the client and the client needs.”

client 1 Griselda Zuccarino-Catania, PhD Senior Medical Writer

We’re Hiring

Join our fantabulous team!

See our LinkedIn page for current opportunities.

Training Solutions

Our cutting-edge eLearning platform
  • Creates a blended learning curriculum with cutting-edge HTML5 eModules offering a wide variety of interactive and engaging screen types to provide your learners with an active and immersive learning experience
  • Focuses on Patient Perspectives
  • Focuses on Clinical Perspectives

Our digital data solution brings your content to life
  • Provides a flexible and timely option to engage your learners on clinical reprints and PIs/SmPCs
  • Highlights trial designs, KM curves, confidence intervals and hazard ratios with KOL narrations

Our live training engagement tool
  • Fosters engagement during live training meetings and workshops that immerses your learners into disease states, products and selling skills
  • Maximizes learning and retention
  • Provides assessments and analytics to measure knowledge transfer and performance

We also offer custom solutions.
To request more information, or to schedule a live demonstration, please contact us.

Blue Is the New Yellow!

For over a decade, Axiom has been helping companies maximize the effectiveness of training and development in the life sciences. In conjunction with the 6Ds, this volume focuses on the process of designing maximally effective learning experiences and how to work most effectively with training agency partners.

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